Built for Singapore Property Agents

An Executive Assistant,
In Your Pocket.

The support you need to become the agent you know you can be.

JL
RT
SK
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Trusted by 50+ agents at ERA, PropNex, Huttons & more

Selected Leads
Lim Wei Ting - Bishan 3BR 🏠
Positive Viewing Scheduled

Young couple looking to upgrade to a 3-bedroom HDB in Bishan. Budget $750K-$850K...

📅 10/03/2026
Rachel Tan - Punggol Resale 🏠 🔑
Positive Inquiry

First-time buyer interested in 4-room resale near Punggol MRT. Comparing grants...

📅 09/03/2026
David Ng - Orchard Condo 🏢
Neutral Researching

Investor exploring 1-2BR condos in the Orchard area. Rental yield is key priority...

📅 08/03/2026
Sarah Koh - Tampines EC 🏠 🎉
Positive Offer Stage

Ready to submit offer for a 4-bedroom EC unit. Awaiting bank valuation report...

📅 07/03/2026
James Lee - Bukit Timah 🏡
Positive Inquiry

Looking for a semi-detached or terrace in the Bukit Timah area. Budget $3.5M-$4.2M...

📅 06/03/2026
Inbox
Selected Leads
Sync

What separates the top 10% isn't talent.
It's support.

Only a fraction of Singapore's 36,000+ agents can afford an executive assistant.
The rest do it all alone. Until now.

Meet your new EA.
For less than a kopi a day.

A human EA $3,000/month
vs
Your PropPal EA $30/month

Never takes MC. Never forgets a client. Always up to date.

Sound familiar?
Your EA's got it
"What did they say again?"
Every detail, remembered
Scrambling before a meeting
Walk in briefed, every time
"Who do I follow up with?"
A clear list, with reasons
"Which unit did they like?"
Every preference, tracked

Coming soon: Cooling leads alerts and AI-drafted follow-ups.

See Your EA In Action

Your EA reads every WhatsApp conversation and organises everything for you, automatically.

Lim Wei Ting - Bishan 3BR
Summary Timeline Properties Next Steps
LW
Lim Wei Ting
Active Buyer
Positive
Budget $750K - $850K
Timeline Within 3 months
Sentiment Positive
Preferences
3-Bedroom High floor Near MRT HDB Resale
AI Summary

Young couple looking to upgrade from a 2-room to a 3-bedroom HDB in the Bishan area. They have expressed strong interest in units above the 15th floor with unblocked views. Budget is flexible up to $850K. Currently comparing three shortlisted units.

Key Insights
  • Strong buyer intent, likely to commit within 4 weeks
  • Price-sensitive on per-square-foot basis
  • Prefers morning viewings on weekends
Lim Wei Ting - Bishan 3BR
Summary Timeline Properties Next Steps
Second Viewing at Blk 210
Viewing
Mar 8, 2026 · 2 days ago

Viewed 3BR unit at Blk 210 Bishan St 23 #18-05. Client liked the layout and view but asked for price comparison.

Price Discussion
Negotiation
Mar 5, 2026 · 5 days ago

Discussed pricing for Blk 205 unit. Client countered at $800K. Seller holding firm at $830K.

First Viewing at Blk 205
Viewing
Mar 1, 2026 · 9 days ago

First viewing of 3BR at Blk 205 #22-08. Good condition, minor renovation needed. Client interested but wants to compare.

Sent 5 Property Listings
Follow-up
Feb 25, 2026 · 13 days ago

Shared 5 curated listings matching client criteria. 3 units in Bishan, 2 in Ang Mo Kio as alternatives.

Initial WhatsApp Inquiry
Inquiry
Feb 22, 2026 · 16 days ago

Client reached out via WhatsApp after seeing PropertyGuru listing. Interested in 3BR HDB in Bishan area.

Lim Wei Ting - Bishan 3BR
Summary Timeline Properties Next Steps
🏠
Blk 210 Bishan St 23, #18-05
3BR HDB · 95 sqm
$828,000
Viewing Done
High floor · Unblocked view · Near Bishan MRT
🏠
Blk 205 Bishan St 23, #22-08
3BR HDB · 92 sqm
$830,000
Viewing Done
Corner unit · Needs minor renovation · 8 min to MRT
🏠
Blk 188 Bishan St 13, #15-03
3BR HDB · 98 sqm
$845,000
Pending Viewing
Newly renovated · Pool-facing · 5 min to Junction 8
🏠
Blk 152 Ang Mo Kio Ave 5, #12-11
3BR HDB · 94 sqm
$558,000
Suggested
Below budget · Well-maintained · Near AMK Hub
Lim Wei Ting - Bishan 3BR
Summary Timeline Properties Next Steps
High

Send price comparison for Blk 210 vs Blk 205

Deadline: Within 2 days

Client requested side-by-side comparison after the second viewing. Providing this quickly maintains momentum.

Medium

Schedule viewing at Blk 188 Bishan St 13

Deadline: This week

Third option to give client a comprehensive comparison. Unit is newly renovated and within budget.

Low

Follow up on loan pre-approval status

Deadline: Next week

Client mentioned applying for HDB loan. Confirming approval amount helps narrow down final shortlist.

Briefs you on every client

Your EA reads your WhatsApp conversations and builds a structured client profile automatically. Budget, timeline, sentiment, preferences, and an AI-generated summary.

  • Budget and timeline extracted from conversations
  • Client sentiment tracked over time
  • Property preferences identified automatically
  • AI summaries that update with every chat

Tracks every conversation so you never lose context

Every viewing, inquiry, negotiation, and follow-up is mapped to a visual timeline. See the full history of your relationship with any client in seconds.

  • Automatic categorisation: viewings, negotiations, follow-ups
  • Chronological history of every interaction
  • Quick context before any call or meeting
  • No manual logging required

Matches clients to properties based on what they actually said

Your EA links discussed properties to each client profile. See which units they have viewed, which are pending, and suggested alternatives based on their preferences.

  • Properties extracted from your chat discussions
  • Viewing status tracked per property
  • AI-suggested alternatives based on client preferences
  • Quick comparison across shortlisted units

Tells you who needs attention today, and why

Stop relying on memory. Your EA analyses your conversations and generates prioritised action items with deadlines and reasoning. High-priority tasks surface to the top.

  • Priority-ranked: high, medium, low
  • Deadline suggestions based on conversation context
  • Clear reasoning for each recommended action
  • Updated automatically as conversations progress

Your Clients' Data, Protected.

We take data privacy seriously. Here is how PropPal keeps your client information safe.

Encrypted at Rest

Your data is encrypted at rest and protected by TLS/HTTPS in transit. We implement access controls and authentication measures to safeguard your information.

PDPA Compliant

PropPal is designed to comply with Singapore's Personal Data Protection Act. Your clients' personal data is handled responsibly.

You Stay in Control

Want to delete your data?

Just drop us a message at support@proppalcrm.com and we will take care of it. You can also disconnect your WhatsApp anytime from the app.

No Third-Party Sharing

Your data is never sold, shared, or used for advertising. PropPal exists to serve you, not advertisers.

Agents Who Switched to PropPal

★★★★★
"I used to spend 30 minutes every morning scrolling through WhatsApp trying to remember who I needed to follow up with. Now PropPal organises everything for me. I can see every client's history and next steps at a glance. I closed two extra deals this quarter just from better follow-ups."
AL
Senior Marketing Director
ERA
★★★★★
"The AI summary feature is a game-changer. Before a viewing, I just glance at the client profile and I know their budget, preferences, and exactly what we discussed last. My clients notice the difference and they appreciate the personal touch."
MH
Associate Group Director
PropNex
★★★★★
"I was sceptical at first because I have tried other CRMs and they all need too much manual work. PropPal is different. It works with WhatsApp directly so there is nothing extra to learn. Setup took me 3 minutes. I wish I had found this sooner."
JT
Team Leader
Huttons

Set Up in 5 Minutes.
No Tech Skills Needed.

1

Connect Your WhatsApp

Download PropPal and link your WhatsApp account. It takes under 2 minutes with a simple QR code scan.

2

Your EA Gets to Work

Your chats are instantly structured into client profiles with summaries, timelines, property matches, and next steps.

3

Follow Up and Close Deals

Use your organised leads, timelines, and next steps to follow up faster. AI-drafted follow-up messages coming soon.

A human EA: $3,000/month.
Your PropPal EA: $30/month.

One plan with everything you need. No hidden fees, no feature gates.

One extra deal closed pays for at least 12 years of PropPal.

Most Popular

PropPal Pro

SGD $29.90 /month
Start with a 7-day trial for just $0.50/day
  • Unlimited WhatsApp lead organisation
  • AI-powered client summaries
  • Timeline and property tracking
  • Smart next-step recommendations
  • AI follow-up message drafting Coming Soon
  • Priority support via WhatsApp
Start 7-Day Trial for $3.50

Cancel anytime. No long-term contracts.

We're just getting started.
Grow with us.

Frequently Asked Questions

Yes, absolutely. Your data belongs to you and only you. We never share anything with agencies, team leaders, or third parties. All messages are encrypted at rest, and you can delete your data at any time. We are committed to meeting Singapore's PDPA standards.

PropPal isn't a CRM. We're your personal executive assistant. Traditional CRMs require you to manually log data, update records, and learn new systems. We do the opposite: we organise your WhatsApp chats, track your clients, and handle the admin so you can focus on closing deals. Our mission is to give every property agent access to an EA, not just the top 10%.

Under 5 minutes. Download the app, scan a QR code to connect WhatsApp, and PropPal immediately begins organising your existing conversations into structured client profiles with timelines, property preferences, and suggested next steps.

No. PropPal is a personal EA tool. Your data is private to your account and is never shared with your agency, team leader, or any third party. You are in full control of who sees your information.

PropPal supports both individual and group chats. You choose which conversations to track. Group chats with clients, co-broke agents, or property discussion groups can all be organised into structured leads.

After your 7-day trial ($0.50/day), you can continue with the PropPal Pro plan at $29.90/month. If you decide not to continue, your account will be paused but your data is kept for 30 days in case you change your mind. No pressure, no hard sell.

PropPal's AI is specifically trained for Singapore property conversations. It understands HDB, condo, landed property terminology, and local market context. Summaries, timelines, and next-step recommendations are generated automatically for you to review. AI-drafted follow-up messages are coming soon as an additional feature.

You got into property to close deals, not to drown in admin.

Let your EA handle the rest. Try it for 7 days at $3.50 - we will personally set you up on WhatsApp.

+65

Our team will message you on WhatsApp within 24 hours to get you started.

Setup takes 5 minutes. Cancel anytime. No lock-in.